Tool: 10,000 Days
While the cover itself is not amazing, it’s what Tool have done with the packaging that makes it worth a mention. What better way to make a generation of people who download music to buy your CD than to make an awesome digi pack.
Tool raised the bar with digipacks by including a set of stereoscope glasses to view the accompanying artwork all painted by artist Alex Grey, who provided the artwork for Tool’s previous album Lateralus.
As no record company wants to do anything that could potentially get them sued the digipack also came with a large disclaimer warning people about the use of the glasses.
Attribution: Photos from this article taken from the Flickr accounts of Eyeh8u & Dogmatic.
Posted by Ash on 15 June, 2007
Devin:
Bright Eyes’ recent release “Cassadaga” did a similar thing, providing buyers with a visor to place over the packaging to see hidden drawings and messages.
# 03 Aug 07 at 6:55 am
Matthew Limmer:
You can see some progress work at http://alexgrey.com it’s in the archive section under tool.
and some of the 3d work at http://www.3dartspace.com/ in the galleries section
# 16 Sep 07 at 2:16 pm
Radiohead: Amnesiac » Sleevage » Album Cover Blog. Music, Art, Design.:
[…] Tool: 10,000 Days […]
# 26 Sep 07 at 7:03 pm
Jeff Sherwood:
The cover is not amazing?????? lol. your out of your mind.
# 31 Oct 07 at 11:01 am
Ash:
I don’t use the word amazing lightly :)
The cover for me is only a small part of the appeal. its the glasses case thats amazing to me.
I still like the cover it’s just being dwarfed by the totally awesome packaging idea.
# 31 Oct 07 at 11:17 am
chris:
apart from the lovely alex grey image that you have shown in your photo, i was disappointed with the quality of the 3d images in this package.
and it’s a shame the print quality of the stereoscopic images was so low. the look really cheap - the dots-per-inch should have been much higher.
also, most of the images (especially the photos) are pretty boring. the artwork for lateralus was much better, imho.
additionally (i will stop moaning in a minute!), the flap makes the digipack hard to store, as it won’t lay flat.
A+ for effort, but C- for the finished product.
harsh but fair ;P
# 01 Nov 07 at 1:47 am
lmk:
Completely agree with ^chris. Also not only is it hard to get the actual CD in and out, there is a staple right in front of the sleeve so you scratch the shit out of the underside of your CD in the process.
# 21 Nov 07 at 11:01 am
ummmmmm:
I bought this CD and there was no CD in it!
WTF??!!
# 13 Mar 08 at 2:15 am
burpz:
premo on acid
# 07 Apr 08 at 9:27 pm
tom:
“additionally (i will stop moaning in a minute!), the flap makes the digipack hard to store, as it won’t lay flat.”
yeah, this seemed to be really retarded. the dvd for Vicarious has a similar stereoscopic theme, though i think it is done much nicer. it actually folds flat(ter), and the images to be viewed are actually loose and meant to be placed in a holding slot inside. also, fyi, the stereoscopic images in the album are supposed to have some sort of secret message or puzzle to be solved, a norm for anything touched by maynard.
# 18 Jun 08 at 4:23 pm