Trent Reznor: Year Zero

Where do you start with this album. The cover art itself is a pretty bland affair, it’s nice and creates feeling of unease but it’s what buying the CD lets you experience that really makes this release special.

Year Zero colour change
Firstly there is the heat sensitive CD or Thermo-chrome disc if you want to get all technical. Play it for 40 seconds and the label changes colour to reveal a secret message. Note how the photographer above went to his local library to check out the CD. Nice work.

This is bringing back memories (painful ones) of Hypercolour shirts.

Here’s a video of someone attacking the CD with a hairdryer.

And if your a NIN fan you must have been involved in the Year Zero Alternate Reality Game. Rather than try to explain it just check the NIN WIKI for all the info. Whoray! for obsessed fans.

Trent himself has been quoted as saying the CD is outdated and what people want is DRM free music. Well for someone who put so much effort into the packaging of his latest CD this seems a little hypocritical.

More info can be found on the WIKI entry for the album.

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NIN: Year Zero

Trent Reznor: Year Zero

Where do you start with this album. The cover art itself is a pretty bland affair, it’s nice and creates feeling of unease but it’s what buying the CD lets you experience that really makes this release special.

Year Zero colour change
Firstly there is the heat sensitive CD or Thermo-chrome disc if you want to get all technical. Play it for 40 seconds and the label changes colour to reveal a secret message. Note how the photographer above went to his local library to check out the CD. Nice work.

This is bringing back memories (painful ones) of Hypercolour shirts.

Here’s a video of someone attacking the CD with a hairdryer.

And if your a NIN fan you must have been involved in the Year Zero Alternate Reality Game. Rather than try to explain it just check the NIN WIKI for all the info. Whoray! for obsessed fans.

Trent himself has been quoted as saying the CD is outdated and what people want is DRM free music. Well for someone who put so much effort into the packaging of his latest CD this seems a little hypocritical.

More info can be found on the WIKI entry for the album.

Posted by Ash on 8 July, 2007
Album: Year Zero
Artist: NIN
Record Label: Interscope
00s, Album Art, Industrial, Photography

  • Ryan B
    Just to clear up an issue you raised with this statement:

    " Trent himself has been quoted as saying the CD is outdated and what people want is DRM free music. Well for someone who put so much effort into the packaging of his latest CD this seems a little hypocritical. "

    Trent realizes people's disregard of the CD product, whilst also understanding their favouring of free downloading, an activity he admitted he himself has indulged in.

    The reason he puts effort into releasing his music as a physical product is so people feel they actually have a reason to purchase his music, in that they benefit from paying money for his releases rather than choosing to download a folder of mp3 files and nothing else other than maybe a front cover. The same went with his two latest releases, Ghosts I-IV & The Slip.
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